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AUTOMOTIVE ARTICLE

Contact: Geoff Sundstrom
Email: gsundstrom@national.aaa.com
Phone: 407-444-8000

Contact: Steve Andler, Networks in Motion
Email: sandler@networksinmotion.com
Phone: 949-453-3807


AAA's Renowned Travel, Navigation, Road Service Now Available Via Select GPS-Enabled Cell Phones

Orlando, Fla. - 8/14/2007

Easy-to-use application boosts functional horsepower of existing phones and plans  

View a Quick Demo | AAA Mobile FAQs | AAA Mobile Menu Screen Shot | AAA Mobile Welcome/Splash Page Screen Shot

 

AAA's well known proprietary travel information, mapping expertise and road service is now available on select GPS-enabled mobile phones via a newly launched service called AAA Mobile®, AAA announced today.

The service provides audible, turn-by-turn directions as well as information such as Diamond Ratings® for hotels and restaurants and points of interest found in AAA's famous TourBook® guides.

In addition, with the touch of a single button the phone sends a member's GPS location to AAA and connects the user with AAA for quick and reliable roadside assistance.

AAA Mobile is powered by the Networks In MotionT (NIM) location-based services platform, and is available for download directly from select GPS-enabled wireless phones.

"At a cost that is consumer friendly, AAA Mobile provides the convenience of obtaining information on demand using a device that most people already have and always carry with them," said Marshall L. Doney, Vice President, AAA Automotive. "AAA serves the largest paid-membership group of consumers in North America and believes this technology represents a breakthrough in content, convenience and cost for millions of wireless phone users that want mobile access to AAA services. In addition, participating AAA members will now have the added capability to send their GPS location to AAA when they require roadside assistance."

AAA Mobile's main menu provides users with the option to:

  • Search for AAA reviewed points of interest (POIs) from AAA's travel-tested TourBook guides, Show Your Card & Save® merchants, AAA Approved Auto Repair facilities, and AAA branch offices, as well as ATMs, gas stations, theaters and other types of businesses;
  • Navigate to a destination in the United States using turn-by-turn directions with audible prompts and automatic rerouting if users miss a turn; and
  • View maps of selected locations, and store destinations for quick recall.

Subscribers can search by category, such as hotel or restaurant, for the closest locations or those that match all or part of a business name. AAA Mobile users also can view a map of their current location, another address, an intersection, airport, or a bookmarked or recently used location. Pan and zoom functions allow users to scroll to a place on the map, search for a nearby business, or request a route to that location.

"With this service, AAA's more than 50 million members don't need to know where they are when their vehicle breaks down because the phone will send their GPS location to a AAA call center," said Doug Antone, president and CEO, Networks In Motion. "Travelers also have useful information at their fingertips such as a hotel's Diamond Rating or a restaurant where they can show their AAA card to save money."

AAA Mobile is available as a downloaded application to subscribers with select GPS-enabled phones for $9.99 per month. More information, including which phones are compatible with AAA Mobile, is available at www.AAA.com/AAAMobile.

Networks In Motion is the award-winning wireless navigation and local search company, with over one million paid users of its products in North America. Founded in 2000, the company is privately held and headquartered in Aliso Viejo, California, with international offices in Sweden and Spain. More information is available at www.networksinmotion.com.

As North America's largest motoring and leisure travel organization, AAA provides more than 50 million members with travel, insurance, financial and automotive-related services. Since its founding in 1902, the not-for-profit, fully tax-paying AAA has been a leader and advocate for the safety and security of all travelers. AAA clubs can be visited on the Internet at www.AAA.com.

# # #

 

B-Roll          
  Feed Date Feed Time Interviews  Coordinates Download Frequency
  Tuesday, August 14, 2007        10:15 AM ET to 10:30 AM ET     

Generic AAA Mobile® Phone Service B-Roll

Marshall Doney, vice president, AAA Automotive 

Galaxy 26 (C), Transponder 17; Audio at 6.2 and 6.8 4040 (V)
    2:15 PM ET to 2:30 PM ET       

Generic AAA Mobile® Phone Service B-Roll

Marshall Doney, vice president, AAA Automotive 

Galaxy 26 (C), Transponder 17; Audio at 6.2 and 6.8 4040 (V) 

 

 

 

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